Our chosen song "SBKRT Feat Jessie Ware - Right thing to do" is from an electronic genre in which the music itself contains elements of musical instruments or technology that is electronic based. An example would be an electric guitar. After listening to the song a couple of times, I came across that some of the instruments used include types of DJ technology/equipment. This is very important for us to incorporate these technology in our music video as the producer in the original video (SBKRT) is well known for combining different sounds using technology to create original instrumentals. Some technology that I plan to include are a laptop, huge headphones and audio equipment (e.g. DJ, Music tuner) to promote the main artist to the audience so they know that he is a DJ. Here below is a sample of the song:
Despite the main artist being the biggest attraction of the song, the character thats going to be given the most screen time is the woman singing the vocals. We must not forget the importance of this as the woman still promotes the DJ (Artist) regardless of the screen time given. To get the best results, we plan to make sure that the actor (Ruth) in our video is top on performance when we capture footage. We are aware that Ruth is a drama student which she has some experience in acting so we can use this as an advantage to demonstrate emotion in our music video. This will help us "sell" the meaning presented in the lyrics.
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